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Established in Cleveland, Ohio in 1987, Lena Fiore', Inc. a family owned design and marketing business, made its mark on the fashion industry in 1989 with their inventive outerwear made from turkey feathers. They are credited with establishing feathers as a functional outerwear medium. The Lena Fiore' feather coats have been featured in national and international fashion magazines and worn by celebrities such as Mariah Carey, Natalie Cole, Fran Drescher and Brooke Shields. They are sold throughout better department stores and high-end boutiques nationwide. Nineteen hundred and ninety eight marked the beginning of their new candy division.
Cleveland, Cleveland Rocks
Will Appeal to Sweet Tooth in February
"Cleveland Rocks means more than music. It means fun and it means that things
are happening in the city…"
--The Plain Dealer, January 31, 1999
Cleveland, Candy Rocks
For Cleveland
" ' There is the song "Cleveland Rocks", the Rock and Roll Hall
of Fame, all kind of things people associate with Cleveland. We hope to make
Cleveland famous for candy... The hard rocks have such a variety. You never
know what you're going to get...' "
--News-Herald, February 24, 1999
Cleveland, Bite Size Celebrity
" Massullo is owner of Lena Fiore', a local fashion-design company that has
ventured into candy-making with the new "Cleveland Rocks" brand... her
treats will be included in the Warsaw Tavern set of The Drew Carey Show."
--Solon Herald Sun, April 29, 1999
Cleveland, Cleveland Rocks
With Hard, Soft Rock Candy
"...the first shipment to a local supermarket chain nearly sold out in
one day."
--Professional Candy Buyer, May/June 1999
Cleveland, Rock On, Cleveland
" Drew Carey and the gang at the Warsaw Tavern know what is "music to your
mouth." It's Cleveland Rocks..."
The Plain Dealer, May
23, 1999
Cleveland, Beachwood Company's
Candy To Go Prime Time
"First there was the song "Cleveland Rocks." Then came the candy. And what
better place for them to meet than on The Drew Carey Show? 'We are thrilled
to be on The Drew Carey Show,' Massullo said. 'Our goal is to sell Cleveland
Rocks nationally and internationally and this is a great way to start.' "
--The News Herald, May 11, 1999
Cleveland, Entrepreneur's
Candy Rocks Roll Into Stores
" 'The name is unique, and the product is very unique…We're having good success
with it.' said Carl LoPresti, president of A. LoPresti & Sons...Ms. Massullo
said, 'this product goes far beyond Cleveland and its residents'. .. "
--Crain's Cleveland Business, May 31-June 6, 1999
Cleveland, Candy Land
"Cleveland Rocks have turned up in the offices of Cleveland Mayor
Michael R. White ('My staff was fascinated by them…They didn't last long,'
White wrote in a note to Massullo)."
--Cleveland Magazine, June, 1999
Cleveland, Brand-new stadium features brand-name items
"...a list of the official brands sold in Cleveland Browns Stadium:
Sweets: Cleveland Rocks candy..."
--The Plain Dealer, August 20, 1999
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www.clevelandrockscandy.com
Lena Fiore', Inc.
Cleveland, Ohio
Since 1987